WYNC Studios IAB Presentation
Work x Work
Art Direction
Video Production
The Interactive Advertising Bureau (IAB) hosts an annual invite-only industry event for brand marketers and agency professionals. To help demonstrate WNYC’s offering at this event, Work x Work led the creation of a virtual presentation of the studio’s highlights.
Inkling produced and animated the presentation video, creating a unique art direction for the event, animating the motion graphics and providing end-to-end video production - including final post mixing.
The full screen animations leveraged WNYC’s Studios vibrant color palette while creating punchy and bold transitions to keep the audience’s attention for a long format presentation.